HSY
Hershey Co Consumer Staples Sugar & Confectionery Products S&P 500Russell 3000
$165.61Close
$33.6BMarket cap
$157.56 – $232.6552-week range
Jan 28, 2027Next report · estimated
Highlights
Cautions
- Not in an uptrend 0 of 8 trend conditions
- Lagging the market RS 31 · weaker than 69% of stocks over 12 months
- Far from its high 29% below its 52-week high
Price
Filing Results Screen pick 52-week high and low Adjusted prices
Key figures
Off 12-month high
29%
1wk
down 2.4%
price change
1mo
up 5.1%
price change
12-month return
0%
market up 11% ·
its own down 14%
F-score
4 / 9
Weak
Altman Z
4.02
Low risk
P/E
38.0×
price / earnings
PEG
—
P/E / EPS growth
P/B
7.2×
price / book
Earnings yield
up 3.9%
EBIT / enterprise value
Cheaper than
49%
of the market · around average
Revenue growth
up 4%
year on year
EPS growth
—
latest quarter
Sales growth
up 3%
latest quarter · -4 pts
ROE
up 19%
return on equity
Free cash margin
up 16%
$1.8B FCF
D/E
1.01
long-term debt / equity
Net debt / EBITDA
1.9×
Interest cover
6.4×EBIT / interest
Piotroski tests
- profitability slipped from last year
- took on more long-term debt
- issued more shares
- gross margin narrowed
- assets working less efficiently
- profitable on its assets
- generating cash from operations
- profits backed by cash
- short-term liquidity improved
Trade setup
ATR%
2.5%
$4.17 a day · 2×ATR $157.26
RS
31 / 99
vs the universe
Trend
0 / 8
trend template
Relative volume
1.6×
vs 50-day average
Up/down volume
0.73
50 sessions
Implied move
—
no scheduled report
Trend template · 0 of 8
Screen verdict
Did not qualify for any screen.
Warning signs
- Gross margin narrowing Gross margin fell from 47.3% to 33.5%. The company is keeping less of each dollar of sales than it did a year ago.
Last reported
Oct 29, 2026
Results reaction
Oct 29, 2026+3% vs market2 sessions after results
Options
$1.1M27.1% IV · activity
Financials
- Gross 34%
- Net 8%
- Free cash 16%
- Cash
- Long-term debt
| FY2020Dec 31, 2020 | FY2021Dec 31, 2021 | FY2022Dec 31, 2022 | FY2023Dec 31, 2023 | FY2024Dec 31, 2024 | FY2025Dec 31, 2025 | |
|---|---|---|---|---|---|---|
| Revenue | $8.1B | $9.0B | $10.4B | $11.2B | $11.2B | $11.7B |
| Gross margin | 45% | 45% | 43% | 45% | 47% | 34% |
| Operating income | $1.8B | $2.0B | $2.3B | $2.6B | $2.9B | $1.4B |
| Net income | $1.3B | $1.5B | $1.6B | $1.9B | $2.2B | $883.3M |
| Net margin | 16% | 16% | 16% | 17% | 20% | 8% |
| Free cash flow | $1.3B | $1.6B | $1.8B | $1.6B | $1.9B | $1.8B |
| Free cash margin | 15% | 18% | 17% | 14% | 17% | 16% |
| Cash | $1.1B | $329.3M | $463.9M | $401.9M | $730.7M | $925.9M |
| Long-term debt | $4.1B | $4.1B | $3.3B | $3.8B | $3.2B | $4.7B |
| Shareholders' equity | $2.2B | $2.8B | $3.3B | $4.1B | $4.7B | $4.6B |
| Shares outstanding | 208.23m | 206.11m | 204.96m | 204.39m | 202.38m | 202.84m |
What options price now
- Expected 1-month range The at-the-money straddle for the expiry nearest a month out, as a share of the price: the move, either way, the option market is pricing by then. The range is the price plus and minus that move; the stock ends inside it a little more often than not. Methodology
- $156 – $175 ±5.6% by Nov 27, 2026
- Swings expected vs recent The daily swings the options are priced for (implied volatility) against the swings the stock actually had over the last 20 sessions (realised volatility). Bigger means options charge for more movement than the stock has been delivering; smaller, less. On a contract row, that contract's own implied volatility over the stock's realised. Methodology
- Smaller 27.1% priced · 31.4% recent
- Next month vs later At-the-money implied volatility for 8-45 day expiries over 46-90 day ones: whether options price the coming month as choppier or calmer than the two after it. Ahead of a report it usually reads choppier, and the extra comes out once the report is out. Methodology
- About the same
- Crash protection What options that pay off in a fall cost against options that pay off in a rise (the 25-delta skew), compared with this company's own normal - the median of its stored nightly readings, once there are 20 - and with five sessions ago. Protection costs a little more than upside on most shares. More than usual means readers of the chain are paying up to insure against a drop; it does not say which way the stock will go. Methodology
- past week: costs more
Positioning
- Premium traded
- $1.1M calls $417,284 · puts $678,357 · latest session
- 1.63× +1.39 over the week
- Open interest added The change over five sessions in option positions left open overnight, calls and puts. A rise means positions were added. It cannot say whether they were bought or sold, so more calls is not a vote for a rise: a call is as often sold against shares already held. Methodology
- calls -470 · puts +993 past week
For options traders: ATM IV 27.1% (-3.7% 1w) · 1m ÷ 3m IV 0.99 · 25Δ skew 4.3 pts · Net GEX -$1.6M
Most traded contracts
No contract passed the liquidity filters this week.
Filings
| Filed | Report | Period to | Lag |
|---|---|---|---|
| Oct 29, 2026 | Quarterly ↗ | Sep 27, 2026 | 32d |
| Jul 30, 2026 | Quarterly ↗ | Jun 28, 2026 | 32d |
| Apr 30, 2026 | Quarterly ↗ | Mar 29, 2026 | 32d |
| Feb 17, 2026 | Annual ↗ | Dec 31, 2025 | 48d |
| Oct 30, 2025 | Quarterly ↗ | Sep 28, 2025 | 32d |
| Jul 30, 2025 | Quarterly ↗ | Jun 29, 2025 | 31d |
| May 1, 2025 | Quarterly ↗ | Mar 30, 2025 | 32d |
| Feb 18, 2025 | Annual ↗ | Dec 31, 2024 | 49d |
| Nov 7, 2024 | Quarterly ↗ | Sep 29, 2024 | 39d |
| Aug 1, 2024 | Quarterly ↗ | Jun 30, 2024 | 32d |
| May 3, 2024 | Quarterly ↗ | Mar 31, 2024 | 33d |
| Feb 20, 2024 | Annual ↗ | Dec 31, 2023 | 51d |
Current reports
| Filed | Disclosed |
|---|---|
| Oct 29, 2026 | Results ↗ |
| Sep 2, 2026 | Director or officer change · Regulation FD ↗ |
| Jul 30, 2026 | Results ↗ |
| Jun 9, 2026 | Director or officer change ↗ |
| May 28, 2026 | Director or officer change · Regulation FD ↗ |
| May 8, 2026 | Shareholder vote ↗ |
| Apr 30, 2026 | Results ↗ |
| Apr 14, 2026 | Director or officer change ↗ |
| Mar 31, 2026 | Results · Regulation FD ↗ |
| Feb 5, 2026 | Results ↗ |
| Dec 5, 2025 | Charter or bylaws ↗ |
| Oct 30, 2025 | Results ↗ |